Bud Heavy has been coined as their nickname. After the year we've had, Budweiser decided to embrace that and put on some extra weight – an extra 16 oz. to be specific.

Introducing the new Budweiser 7-pack, with and extra big, extra special beer. This beer is to thank our every day heroes who help us carry the weight on our shoulders.

If people insist on calling Budweiser "heavy," they're going to make that extra weight worth their while.